Coolers Wine
Coolers are designed to keep bottles of wine at the ideal temperature. They also guard against humidity that could cause wine to go through a decline and change its flavor.
These sweet drinks usually contain real fruit juice and are low in alcohol (4-6 percent ABV). But they are still not wine.
The History of Wine Coolers
The wine cooler is an iconic example of a trend that has risen to fame and then fallen out of style. What exactly is a wine cooler and why did it become an enthralling drink?
A wine cooler is a drink that mixes traditional wine with fruit juice or syrup. It's a sweet and refreshing drink that is great for the summer. It's also a great option for those who want to stretch their wine bottle.
When the wine cooler first hit the market, it was a popular choice for adults looking for a refreshing and easy drink to drink. It was distributed by large distributors like California Cooler, Seagram's, and Bartles & Jaymes.
At their peak in the 1980's, sales of wine coolers exceeded a billion dollars per year and represented 20 percent of all wine consumed in the US. However, their popularity began diminish in the beginning of the 1990's. This was due in part to the change in federal excise taxes which made mixing wine and water less lucrative. This marked the beginning of the end for the wine cooler, which was soon replaced by malt-based beverages such as Zima and Mike's Hard.
In the current era, the wine cooler is returning thanks to independent wine drink producers who are focused on creating drinks that are high-end and with short ingredient lists. They are also focusing on using more natural fruits and wines.
While it's possible to create your own wine cooler by mixing wine and fruit juice or syrup, many prefer to purchase ready-made wine cooler drinks. They are available at numerous grocery stores, liquor stores, and specialty wine stores. These pre-made drinks, apart from being convenient and tasty can also be great for any BBQ or picnic. They can be served on the rocks or with a twist of citrus zest. Some of these drinks can even be frozen, which makes them an ideal choice for outdoor gatherings. These drinks are perfect for any occasion as long as you remember the right wine cooler temperature.
The California Cooler
The 80's saw the beginning of the big wine cooler craze and the brand that sparked the whole thing was California Cooler. The bottled concoctions mixed white wine with fruit juice and other favors, and they were hugely popular. California Bottled Products was the company that created the concoctions. It was founded by Michael Crete and Stuart Bewley his high school friend. They handled all the tasks themselves including brewing, bottling and sales. In 1984 the company was selling 10 million cases per year. This prompted giant wine producers like Gallo to get into the game, flooding primetime TV with ads featuring their own versions of California Cooler, such as the charming old yokels Frank Bartles and Ed Jaymes.
By the end decade, the wine was gone. Taxes set off the death knell for the product in 1991, as Congress increased the tax on wine excise to $1.07 a gallon. The cost of producing a wine-based cooler grew quickly, and it was soon overtaken by sweet malt drinks like Zima or Smirnoff Ice.
However, it is possible that coolers will make their return. With the new generation coming of age, it may be that they are ready to embrace the irreverent mix of wine and fruity malt liquor. A cooler could also be a more efficient alternative to a fridge in terms of energy consumption. A wine cooler can be positioned on a deck or patio and has screen covers that let in cool outdoor air.
In addition to being a fantastic wine cooler, this collapsible beverage container is also ideal for picnics and camping. It can be folded flat to fit in your trunk. It is easy to transport, with a handle and sturdy wheels on the top. Once you've set it up, you can store a large amount of food and drinks into it. It can also serve as seating, and it keeps your drinks cool. The cooler also has a handy shoulder strap, making it easy to carry even when full.
The 80's Craze
In the 1980's the wine cooler was all the fashion. The fizzy blend of white wine and fruit flavors was able to rise from obscure to become the beverage that was popular for picnics, beach parties and informal gatherings. The low alcohol content appealed to many people, and the beverage became a symbol of relaxation and fun. The popularity of wine coolers increased to the point where large companies entered the market, and a variety of brands were launched with various flavors. The most successful were Bartles & Jaymes and Seagram's Escapes, who each boasted an extensive selection of fruity flavors that made them household names.
The 80's trend for chilled ready-to-drink drink also led to an increase in the industry of sparkling wines. Champagne and sparkling wines became a status symbol for young people who wanted to show off their wealth and status and a large number of Americans started drinking these bubbly delights on a regular basis.
At the time, sparkling wines were more expensive than table wines, but they still provided an easy drink alternative to heavier, full-bodied reds and whites. In a time when wine snobs were growing intolerant of any wine that didn't bear the label "vin de vigne," these frothy libations allowed vinophiles to get their fix without causing headaches or a bitter taste in their mouth.
At the end of the decade however, the wine cooler fad began to fade. A massive tax hike on excise prompted producers to shift from malt-based wine to drinks, and by 2006 the category had dropped to less than 1 % of sales.
Today, coolers have seen a slight revival. Although many still use the term "wine cooler" to refer to these wines that are flavored drinkers often refer to them as spritzers or aperitifs. They are a great way of stretching out bottles and adding sweetness to a light alcohol drink. They also provide a refreshing drink on warm days. There is no official definition for a wine cooler and many items do not contain wine.
The Perfect Cooler
If you're a wine lover with a large collection or simply searching for a click here for more info product that can keep your favourite bottles chilled to the ideal serving temperature There's a suitable cooler for you. Before you decide on a wine refrigerator, assess your available space and the amount of bottles you'd like to store. Consider whether you prefer an integrated model that is installed within cabinets or a freestanding unit that could be placed anywhere in your home.
Wine coolers are an excellent addition to any kitchen, but also in restaurants, bars and hotels, spas and other facilities that serve beverages. These specially-designed refrigerators are made to store and chill bottles to the ideal temperature for serving, and they're the best way to ensure that your customers are able to take pleasure in their drinks to their peak potential.
It's important to select the best wine cooler for your company from the various double-zone and single-zone options. If you're a beginner and only need a single-zone cooler, it is likely to suffice. However as your preferences change, you might prefer one with dual zones that can store different types of wine simultaneously.
If you're a wine lover or simply looking for a quality wine cooler, look no further than the BruTank Vino Bottle Cooler Portable. This double-walled, vacuum-insulated cooler will keep your wine or other bottles chilled for up to 6 hours without the need for ice. It's the ideal cooler for picnics in the park, backyard BBQs and dinner parties.
This wine cooler is perfect for homes with small space. People love its visually pleasing design. Also, consumers appreciate the quiet operation and precise temperature control offered by this cooler's compressor system. Many people also appreciate the locking system that provides an additional layer of security for wine bottles.